Design for the rapidly growing Mobile Web sector presents its own challenges and limitations. Making your site look good on mobile devices is more than simply scaling it down.
Major design concerns and issues have to be considered, and a simplified navigation flow designed that is more closely tailored to the small touchscreen of mobile devices. Being
the most rapidly growing sector of the Mobile Internet, especially in Europe, a good mobile site is essential, in addition to presenting opportunities to advertise using mobile-enabled
Search Advertising with Google, Bing and Yahoo!.